Senior Copywriter, SEO Marketing

Chandler, Arizona

Creative and Content at Keap

Keap's Creative and Content (or C&C Marketing Factory, as we like to call it) is part of our larger marketing team, collaborating with multiple teams, including Product Marketing, PR, Social Media, Performance Marketing, Product, and People teams. We enable projects that help Keap source, acquire, and convert leads into customers while maintaining the integrity of our brand. 

We’re looking for a Senior Copywriter with strong experience in SEO and marketing copy for mid-to-large companies to execute high-performing copy for a variety of formats and campaigns. You love collaboration, can handle a tight deadline with class and love the challenge that comes with processing feedback from a variety of sources while advocating for the best copy solutions. 

What you will do

  • Work alongside a team of passionate marketers and creatives to drive customer growth and achieve our business objectives
  • Work cross-departmentally to achieve company goals through creative, persuasive SEO and marketing copy for landing pages, websites, email campaigns, display advertising, SEM advertising, events, and more 
  • Conduct keyword research and oversee the execution of optimization efforts for our existing SEO assets, working closely with the SEO Manager
  • Deliver on multiple projects in a fast-paced, performance-oriented environment
  • Be data-driven, partnering with our web strategists to test and refine our copy
  • Govern our copy assets, making sure all are up-to-date and representative of our brand and adhere to SEO best practices

You are...

  • A world-class, SEO copywriter with a SaaS background
  • A powerful storyteller that thrives on conveying the personality of a brand while balancing the technical needs of an SEO program
  • Passionate about user-centered solutions
  • Able to clearly communicate your vision to peers, clients and senior stakeholders
  • Focused as much on data-driven results as you are quality messaging
  • Good at managing your own time and tasks
  • A great collaborator who works well in smaller team settings
  • Self-motivated—you don’t need to be told when something should be done
  • Someone who thrives in a fast-paced environment and seeks growth at the same speed
  • Nimble and unafraid of taking risks, while embracing learnings from failures
  • Experienced with popular SEO tools, Google SQR guidelines, and Google Analytics

Requirements

  • A strong portfolio of work highlighting your experience, your methodology, and your results —we need to see how you think, as well as what you produce. Please be prepared to share metrics and numbers. 
  • 5+ years of industry or agency experience, preferably in SaaS 
  • Expert knowledge of SEO and the technical requirements that go into good SEO writing
  • Strong understanding of integrated advertising and experience across multiple categories
  • Project management skills, including scope definition, deadlines, and stakeholder management
  • A passion for helping small businesses succeed and the personal/professional growth for those working for you

In 2001, Keap (formerly Infusionsoft) pioneered the sales and marketing automation category for small business. Today, Keap is the #1 CRM platform in its category. We're 500+ strong and seeking talented and intelligent people to help us on our mission of helping grow small businesses worldwide.

At Keap, we celebrate diversity and inclusion for the benefit of our employees, our products, our community, and to help small businesses succeed. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, marital status or any legally protected status.



 

Helping small businesses succeed

That’s our single most important purpose, and it’s more than just writing on the wall. It’s in the hearts and minds of our employees, and is the burning passion that fuels us to consistently innovate, drive change, and grow ourselves beyond our wildest dreams. To be a part of Keap is to join a cause bigger than yourself, and we think that’s pretty rad!

Dream fulfillment

We believe in people and their dreams at Keap. So much so, we have a dedicated Dream Program that empowers our employees to think big and achieve those dreams—both personally and professionally. Want help setting achievable goals to reach your dreams? Our designated Dream Manager is here to help. Want a space to write out your dreams to spring them into action? Yeah, we have a Dream Room for that.

Flexibility & balance

At Keap, it’s not as much about the time put in or where the work is done as it is about the results achieved. We encourage employees to spend time on (and with) the things that are important to them outside of their careers, so we offer a flexible PTO plan and work-from-home policy that makes that a possibility. Need time off for a vacation to Belize? A mental health day to recharge your batteries? It’s all good as long as it’s a win for you, your team, our customers, and the company.

#keaplife

Helping 5 million small businesses succeed worldwide takes a lot of hustle, and celebrating wins along the way is just a way of life here. We work hard, support one another, and have some fun while we’re at it. Curious about what a peek into #keaplife looks like? Think team builders, spring training outings, a fully stocked cereal bar, a Coke Freestyle machine, ping pong tournaments, an indoor football field meeting area, 24-hour hackathons, Food Truck Fridays, happy hours, even breakfast with one of our execs, just to name a few—phew.

Total rewards

We understand how important it is to have top-notch benefits, and offer a comprehensive package that supports our employees and their families. This includes:

  • Health, vision, and dental insurance
  • Stock options for every employee
  • Life insurance
  • Bonus programs
  • Well-being program
  • And so much more!

Dedication to diversity & inclusion

We realize the power of diverse perspectives, experiences, and backgrounds. Keap is an environment focused on inclusion and education—whether that’s hosting diversity weeks highlighting different cultures, or holding professional workshops for our Empow(her) group that celebrates and supports women in the workplace.

We're growing fast

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Why the name change?

Our new product, Keap, is pioneering smart client management, just as Infusionsoft did for sales and marketing automation 18 years ago.

We believe there’s a better way to manage sales for service businesses both big and small. And that’s Keap—one company with two products to serve all small businesses.

Smart client management software that helps turn incoming leads into satisfied clients.

The #1 all-in-one CRM and advanced marketing automation platform, as rated by G2 Crowd.

Keep serving. Keep striving. Keep growing.