Principal Product Designer

Chandler, AZ

About Keap: Keap is the leading Business Automation platform for serious small businesses.  We are a purpose-driven, values-based company that loves helping small businesses grow and understands how hard it is to run a successful small business.  Keap’s vision is to liberate and empower entrepreneurs by automating follow-up, so they can strengthen their families, communities and economies.  With tens of thousands of customers and over a hundred thousand users, we are just scratching the surface of our vision.


As a Principal Product Designer at Keap, you will seek to deeply understand the needs of our customer and the problems to solve. You are a key leader on the product design team that plays a significant role in driving the team’s vision and strategy as well as leading and mentoring the team. You execute quickly, embrace change and work through ambiguity to create clarity. 

You will be a thought leader and change agent for simplifying the lives of small business owners and employees through great experience design. You have a passion for creating clean, easy-to-use and user-centered product experiences and know how to be a key part of an interdisciplinary team. 

Finally, you embrace feedback, have a desire to learn from others and constantly look for ways to improve and grow.

Product Design and Experience at Keap

The Product Design and Experience (PDX) team at Keap is responsible for leveraging product design, content design and UX research to solve important problems that will help our customers grow their businesses. We use workshops, design sprints, research and design expertise as tools to help us achieve our objectives and deliver the right solutions. 

What you’ll be doing...

  • Serve as part of the leadership team in PDX and help drive vision, strategy and process in collaboration with PDX and other organizational stakeholders

  • Lead and mentor junior designers as a people manager and as a coach

  • Take ownership of one or more areas of the product

  • Help to establish and maintain a high level of excellence across the team related to UX design standards and processes

  • Stay up to date with industry trends and best practices

  • Work collaboratively with Product Managers, Engineers and other Product Designers to create and develop end-to-end desktop and mobile-responsive experiences that deliver on customer and business outcomes

  • Participate in and lead customer research to test and validate designs and discover new insights while leveraging solid analytics and experimentation frameworks to make data-driven decisions

  • Efficiently deliver compelling UX visions, visual design, UI specifications, wireframes, and prototypes while strictly applying and improving the patterns in our design system

  • Be a storyteller; articulate complex visions through simple, elegant means and connect design rationale to how the solution solves the problem and delivers customer benefit

  • Collaborate with other designers and peers by actively researching and sharing design best practices and trends, giving and soliciting feedback, and proactively working across disciplines to elevate the customer experience
    Seek to understand first with an ability to fall in love with the problem, not the solution

  • Connect with customers at an emotional level and develop solutions that exceed expectations, and hold yourself and others accountable to delivering on their commitments

Who you are:

  • A strong design portfolio of work demonstrating your design process from user journeys to final product

  • 8+ years of experience designing for web, mobile-responsive applications, and native mobile for both iOS and Android

  • 4+ years in a senior product design role or similar role that involved a significant team leadership and mentoring responsibilities 

  • Understands and applies best practices, methods and processes for visual design, interaction design and information architecture

  • Understands research methodologies and best practices and when to appropriately apply research and usability testing as part of the design process

  • Expert level in your favorite design tool (Figma, Sketch or related design tool)

  • Excellent visual design skills

  • Experience working with a design system

  • Organized, self-directed, efficient and able to manage multiple and complex projects in a timely manner

  • Effective at collaborating, negotiating, communicating, and presenting

  • Ability to organize and lead workshops that produce actionable outcomes

  • Experience working in a Lean environment and applying rapid experimentation methods

  • A strong understanding of HTML/CSS and JavaScript preferred (you won’t be coding here)

  • A degree in Design, Industrial Design, Human Computer Interaction or equivalent experience preferred

Better if…

  • You have a passion for helping small businesses succeed

  • You have a true understanding of what “fast-paced” really means and you embrace it

  • You have a knack for using storytelling to invoke confidence in stakeholders and motivate teams

  • You’re experienced working in a SaaS environment on a product team

Benefits: Being a Keaper has its perks…

  • Free Keap app for personal use

  • Above Market Pay 

  • Paid time off to volunteer

  • Flexible PTO Plan

  • Paid Sick Time

  • DashPass Membership

  • 401k + Matching

  • Financial Education Program through SmartDollar

We’re a great place to work. Keap was named a Great Place to Work in 2021, 2022, 2023 & again in 2024!  In 2024 75% of all current Keapers, said Keap is a great place to work. We're a hybrid workforce with an unwavering dedication to our Keap culture that recognizes everyone’s impact.

Visa Sponsorship: We welcome and support people of all different backgrounds. At Keap, we celebrate diversity and inclusion to benefit our employees, our products, our community, and to help small businesses succeed. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, marital status or any legally protected status.  However, due to the current economic climate we are not able to sponsor, support student Visas, or take over sponsorship of employment Visas at this time. 

We Own It: If you don’t check every box, please don’t rule yourself out. We focus on hiring incredible human beings, so if this role resonates with you, hit that apply button! 

Location: Keap’s corporate office is located at 1260 South Spectrum Blvd. Chandler AZ 85286.

Our Values

We Genuinely Care:

We listen to, care for, and serve the diverse people central to our Purpose: our employees, partners, customers, shareholders, and entrepreneurs everywhere.

We Own It:

We are a culture of performance and accountability. We face challenges with grit and optimism to achieve our goals.

We Learn Always:

We have a forever curious, learn-it-all mindset, and we value learning over knowledge. We use data and experimentation to innovate and constantly improve.

We Build Trust:

We build trust through transparency and open, authentic communication. We assume positive intent and we're the first to extend trust

We Check Ego:

We check our ego at the door. Humility and gratitude help us work collaboratively, serve others and accomplish more.

We Dream Big:

We empower the entrepreneurial spirit by believing in people and championing their dreams. We solve big problems with big dreams.

Any candidate who misrepresents their identity and/or skills may be subject to civil damages, penalties, and criminal prosecution.

California Employee Privacy Notice:

Get a glimpse of life at Keap

We take pride in the fact that our people are able to grow into strong careers and build lasting relationships. See more on our LinkedIn page.

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