(Chandler, Ariz.– July 24, 2019) Keap, formerly Infusionsoft, revealed today its new product lineup of CRM and marketing automation software built for small businesses. For 17 years, the company has led the market as the pioneer of CRM and marketing automation software for small businesses. In January when the company rebranded from Infusionsoft to Keap, it introduced the first edition of the new product lineup, now officially called Keap Grow. Keap Grow and Keap Pro will join Infusionsoft in the lineup, the most powerful edition of the CRM and marketing automation software.
“In small business, responsiveness often determines if you win and keep clients,” said Keap CEO Clate Mask. “It’s the everyday chaos of growing a small business that gets in the way of delivering consistently great service. If leads don’t get contacted immediately, or appointments take weeks to get scheduled, clients move onto the next small business. That’s why 44 percent of clients cited ‘poor follow up’ as the reason why they chose not to hire a small business [1]. With Keap Grow and Keap Pro joining Infusionsoft in the product family, we are now bringing the benefits of automation to small businesses at all stages of growth.”
Today, the company serves 250,000 users in the professional services industry from business consultants and interior designers to accountants, lawyers and health and fitness coaches.
Watch a demo now to see what Keap product is right for your small business.
Research mentioned in this press release:Keap Small Business Client Study 2019
**About Keap**
Keap is on a mission to simplify growth for millions of small businesses. For 17 years, Keap has helped small businesses get organized so they can deliver great service and grow sales. The company pioneered CRM and marketing automation software for small business and today serves more than 250,000 users globally with its Keap Grow, Keap Pro and Infusionsoft products. Headquartered in Chandler, Arizona, the company is funded by Goldman Sachs, Bain Capital Ventures, Mohr Davidow Ventures, and Signal Peak Ventures. For more information, visit www.keap.com or connect with us on [Facebook.](https://www.facebook.com/Keap)
