Keap vs. HubSpot:
Premium features vs. premium prices

Unlike HubSpot, Keap is an affordable, all-in-one platform that grows your business instead of your expenses.

See demo

Icon of a rising graph.

84% of Keap customers saw an increase in clients

Icon of a headshot with a heart emoji.

Keap is ranked 9 out of 10 for customer service

Icon of thumbs up with a 5 stars in a message.

Keap received a 4.1 out of 5 rating on Capterra

Save hundreds of dollars

Keap Pro delivers critical features, custom-tailored to the needs of small businesses. Meanwhile, to receive even a fraction of Keap’s feature set using HubSpot, you’ll have to pay for add-ons that can cost anywhere from $800 to $1275 every month.


Keap Pro

Hubspot Professional

Hubspot CMS


Integrated payments

(w/$500 upgrade)

SMS & Domestic Business Line

Invoice tracking & alerts (in app)

Automated referral follow-ups

Keap is simply a better value than HubSpot

Keap’s lead capture tools convert your prospects into clients and customers. HubSpot’s comparable tools require integrations at an additional cost.

Keap’s user-friendly landing pages provide drag and drop customized on-brand designs. HubSpot’s page builder will cost you $800 per month.

Keap’s easy-to-use tool creates automated email campaigns based on timing and client actions. HubSpot costs more for a less integrated experience.

Tools to grow your business

Intuitive, custom email templates, launched and optimized on the fly at a 99.5% email deliverability rate. Deliver your message with confidence.

Keap is specifically built for small businesses that need to get organized, save time, and increase revenue. HubSpot caters to big business customers at big business prices.

Keap allows for payment embedding in your invoices as well as friendly reminders about outstanding charges for your clients.

alt text

Keap is the right platform for small business

Hubspot was built for big business, while Keap was designed from day one with your small business in mind; giving you follow-ups, organization, sales, invoicing, page builders and customization capabilities in a single, affordable, easy-to-use platform.

See demo

More Organization, Less Work, Better Value

The all-in-one CRM, sales and marketing automation platform

Try a 14-day free trial

No credit card required

Why the name change?

Infusionsoft is now Keap. Why? Because it takes perseverance to grow a successful small business, and we’re here to help.

Our mission remains the same: To simplify growth for millions of small businesses worldwide.

As Keap, we now offer a family of products designed to help small businesses no matter what stage they’re in.

We created Keap, the all-in-one CRM, sales and marketing platform for growing service businesses, because most small businesses need to start simple and grow over time.

Our top-tier product, Infusionsoft, is for small businesses with more advanced sales and marketing automation needs.

So whether you want to start simple or you’re ready for our most advanced edition, we offer a Keap product that will help you get organized, deliver great service, and grow your business.

Keep going. Keep serving. Keep growing.

See demo