
Keap and HighLevel both offer CRM & marketing automation software for agency small businesses. Keap offers all features at the base price, with costs only increasing if you add users or contacts. HighLevel starts at a higher price than Keap and adds on costs for many features.
14-day free trial. No credit card required.
84% of Keap customers saw an increase in clients
Keap is rated 9 out of 10 for customer service
Keap customers save 10 hours a week
Source: Keap Customer Survey 2020
HighLevel (also called GoHighLevel), allows agencies to sell whitelabeled apps to their clients but doesn't provide customer support, whereas Keap supports all apps, including agencies’ clients. All of Keap’s features are included in the base price, allowing you to see your true costs up front, whereas HighLevel’s a la carte pricing can add up unexpectedly.
Features
Keap Max
$199
HighLevel
$297
CRM
Landing pages
Sales funnels
Automations
Emails (1 to 500K)
$35-$400/month additional (MailGun)
Text marketing
250 SMS messages included (U.S. Only)
No free messages – pay as you go (Twilio)
Reputation management
$30/month additional (Yext)
HIPAA compliance
$297/month additional
Business line
Phone number, voice & text (U.S. & Canada only)
Pay per minute (Twilio)
Customer support
Included for all
Included for agency but not clients
Priority support - 24 hour response
91% of cases resolved within 24 hrs
$300/month additional
Agency management
Dedicated account manager
Agencies can get a whitelabeled solution from HighLevel but are then on the hook to provide all app tech support for their clients.
With Keap, you and your clients are supported by our highly rated support team. On average, 91% of support cases are resolved within 24 hours, at no extra cost to the client or agency.
A user-friendly campaign builder, so you can easily build automated campaigns and share them with your clients to add additional value
A dedicated business phone line, so you and your clients can keep work calls and texts separate from personal communications
Text messaging, with unlimited free 1:1 and small group texts and an allotment of free text marketing messages every month
An easy-to-use pipeline tool so you can see the status of all your clients and prospects at a glance
Unlimited marketing emails for you and your clients, so you don’t have to worry about being responsible for the cost of the emails your clients send
Keap is a true all-in-one solution, with no hidden costs, so you know up front exactly what you’ll pay.
Although HighLevel allows agencies to offer whitelabel apps to their clients, it also leaves agencies responsible for tech support, charges more for extra features, and leaves agencies liable for their clients’ high usage costs for features like emails and text messaging.
With Keap, all the features are included in the base price—including US-based phone support and 24/7 chat support for ALL customers—so you know up front what you’ll pay.
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