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Keap’s small business growth focus vs. Pipedrive’s sales team approach

Keap is built for small businesses, while Pipedrive is designed for sales teams. Pipedrive claims to offer lower prices, but can require costly, complex integrations to offer similar features. Keep it simple with Keap’s all-in-one package of CRM, sales, and marketing designed for service businesses like yours.

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84% of Keap customers saw an increase in clients

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Keap is ranked 9 out of 10 for customer service

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Keap received a 4.1 out of 5 rating on Capterra

Keap’s strategic advantage

Our all-in-one platform provides everyday tools that aren’t offered by Pipedrive, including Marketing Automation, Quotes, Invoicing and Payments, Landing Page Builder, and 1-on-1 phone support.


Keap Grow

Keap Pro

Pipedrive Pro



Email Marketing

Business Line

Task Management


Sales Forecasting


Invoicing & Payments

Quote Generation

Native Marketing Automation

Landing Page Builder


Phone Support Included

Harness the power of marketing automation

While Pipedrive allows for lead capture capabilities, it’s limited in reporting and lead scoring. Keap’s lead capture allows for quick views and editing of the entire list.

Keap’s user-friendly landing pages provide drag and drop images, videos, and lead forms to create customized, on-brand designs. Pipedrive requires additional platform integrations.

Keap’s flexible, customizable Campaign Builder creates a sequence of automated email messages based on timed triggers and client actions. With Pipedrive, you’ll need to add single-purpose tools to get comparable results.

Create impactful emails, stay organized, get paid

Keap’s easy-to-use email templates can be quickly customized, launched, and optimized on the fly. Pipedrive doesn’t offer a native capability to create personalized emails.

Keap is specifically designed for small businesses that need to get organized, save time, and increase revenue. Pipedrive can’t match our unified communication tools, including email, SMS, and voice for 1-to-1 and 1-to-many communications.

While Pipedrive has the ability to accept payments, Keap’s CRM easily creates and sends quotes, sends payment due reminders, and accepts payments all in one place.

Pick the right platform

Keap: the right platform for you

Keap is truly your all-in-one solution with CRM and sales tools to drive your business. Pipedrive requires additional integrations to provide landing pages, invoicing, and other key marketing functions essential to your success. Match us up with Pipedrive and Keap is still your best all-in-one solution to get organized, easily follow-up, and grow your business.

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Be more organized and efficient

#1 Sales & Marketing Automation (SMA) software for entrepreneurial small businesses

G2's 2021 Summer Leader Badge

Rated 4.2 out of 5 based on 1327 reviews on G2

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