A snapshot of your entire business

The Keap pipeline feature is an interactive way for you to track and manage your leads and clients throughout your sales process all in a single view.

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Illustration of sorting leads into stages in the sales pipeline

Leads or clients: keep track of all their activity

The customizable dashboard organizes your leads and tracks them, along with existing clients, throughout your sales process.

Illustration showing how you can save new contacts

Organize & prioritize all your work

Now that your contacts and leads are centralized, Keap’s software allows you to customize each stage of your sales process—helping you organize and prioritize your work.

Illustration of creating a new sales pipeline stage

Better than spreadsheets

Spreadsheets hold information, and that's it. Upgrade to a tool that groups and tracks your leads and client info in one place while also prompting you to take the next step with clients.

Illustration of moving a lead through the sales pipeline
Illustration of moving a lead through the sales pipeline

Sync your client data to your dashboard

Your pipeline activity syncs with each client contact record, giving you a clear line of sight to where each contact is in your process.

Illustration showing how contact records are kept in sync with the sales pipeline

See how it works

Infusionsoft is now Keap. That’s weird to write, but it’s also exciting.

In 2001, trying to get Infusionsoft off the ground, there were many times when I wanted to quit. I’ll never forget my wife, after two years of struggling to survive, hugging me and saying, “Keep going.”

Over the last two years, we’ve talked with thousands of small business owners to get a deeper understanding of their unique challenges in today’s market. We learned that it’s harder than ever to succeed in small business. Customers expect more. On-demand is the rule. There’s no shortage of platforms on which to complain. A failed job or two can be damaging to your business.

Keap is our signal to the world—and to ourselves—that it’s time to make it easier to succeed. We’re on a mission to simplify growth for millions of small businesses. Our new name is a nod to the tenacity of the small business owner and encompasses everything we know to be true when it comes to success: keep going, keep serving, keep growing.

Along with a new name, we’ve expanded to two products. Keap, our newest product, is smart client management software that helps service businesses progress leads to satisfied clients. Infusionsoft by Keap is powerful CRM and sales and marketing automation software for advanced business needs.

Both are designed to make it easier than ever for more small businesses to get organized so they can deliver great service and close more business.

Clate Mask signature

To your success,
Clate Mask
CEO + Co-Founder