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01.28.2019

Growth  |  2 min read

A Leader's Responsibility

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Clate Mask

“There are no bad teams, only bad leaders”

That quote comes from a book called “Extreme Ownership.” It’s a fitting description of the importance of leadership at SBS stages three through five. When the team isn’t performing, it’s the leader’s fault.  Most people don’t want to take on that type of extreme ownership, but it’s exactly what’s needed for success.

If the team is losing, it’s the leader’s responsibility. If the team is winning, it’s because of the players. This notion is not normal for human beings to grasp. We naturally feel like the credit during winning times should go to the person who also takes the blame in losing times. (Most people aren’t even willing to take the blame in losing times!)  But that’s not the way leadership works. As the quote says, “There’s no limit to what a man can accomplish if he doesn’t care who gets the credit.”

Leaders always take the blame and never take the credit.

SBS Idea of the Day: If your business is in stage three, four, or five, and you aren’t achieving the success you desire, ask yourself whether you believe this principle. If you don’t, go to work on yourself and get to the point where you believe it. When you do, your business will improve.

 

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Infusionsoft is now Keap. That’s weird to write, but it’s also exciting.

In 2001, trying to get Infusionsoft off the ground, there were many times when I wanted to quit. I’ll never forget my wife, after two years of struggling to survive, hugging me and saying, “Keep going.”

Over the last two years, we’ve talked with thousands of small business owners to get a deeper understanding of their unique challenges in today’s market. We learned that it’s harder than ever to succeed in small business. Customers expect more. On-demand is the rule. There’s no shortage of platforms on which to complain. A failed job or two can be damaging to your business.

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Along with a new name, we’ve expanded to two products. Keap, our newest product, is smart client management software that helps service businesses progress leads to satisfied clients. Infusionsoft by Keap is powerful CRM and sales and marketing automation software for advanced business needs.

Both are designed to make it easier than ever for more small businesses to get organized so they can deliver great service and close more business.

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To your success,
Clate Mask
CEO + Co-Founder