Infusion Software, Inc. d/b/a Keap ("Keap") considers its trademarks and the goodwill represented by such trademarks as extremely valuable assets. It is therefore important that you follow these guidelines when using any of the Keap Trademarks. Keap will take all appropriate legal and equity steps necessary or advisable to preserve the strength and retain the exclusive rights to use its trademarks. For the purposes of these guidelines, the "Keap Trademarks" include all registered and unregistered trademarks and service marks (such as words, names, symbols, devices, slogans or any combination thereof) owned by Keap, including without limitation, those trademarks and service marks listed on Keap Trademark List.
Keap is the exclusive owner of the Keap Trademarks and reserves all rights not expressly granted herein or pursuant to a separate license agreement. Accordingly, any goodwill derived from using an Keap Trademark inures solely to Keap's benefit. By using an Keap Trademark, in whole or in part, you are acknowledging that Keap is the sole owner of the trademark and promising that you will not interfere with Keap's rights in the trademark, including challenging Keap's use, registration of, or application to register such trademark, alone or in combination with other words, anywhere in the world, and that you will not harm, misuse, or bring into disrepute any Keap trademark.
To the extent that Keap has entered into a business relationship with you, Keap may have provided with you specific requirements for how the Keap Trademarks are to be used in terms of size, typeface, colors, other graphic characteristics of the trademarks, or other limitations and you must abide by those requirements when using the Keap Trademarks.
"Keap" and the "Keap logo" are either registered trademarks or trademarks of Infusion Software, Inc. in the United States and/or other countries.
While Keap does not own registered trademarks for other similar uses, such as "infuse", "infused" or "infusion", given the similarity to the Keap Trademarks, use of such similar terms can create confusion in the marketplace regarding the source, original or sponsorship of such products. Therefore, to avoid such confusion, we do not permit the use of such similar terms.
With the exception of the Keap logos (the use of which requires a license agreement with Keap), you generally may use the Keap Trademarks to refer to Keap's products or services in advertising, promotional, and sales materials, assuming that you have the necessary authority to sell or promote Keap's products or services, e.g. authorized reseller, licensee, etc.
You may indicate the relationship of your products and services to Keap's products or services by using an accurate referential phrase in connection with your product or service, for example, "for use with Keap® software" or "compatible with Keap® software" provided that: (a) the Keap Trademark appears less prominent than the product or service name; (b) the Keap Trademark is not a part of or incorporated in your product or service name; and (c) the referential phrase is accurate and complies with the requirements of these guidelines and as set forth in any license agreement with Keap.
If you learn of any uses of any trademarks that are confusingly similar to the Keap Trademarks, please notify Keap by sending an e-mail to [email protected]. Similarly, if you become aware of any use of an Keap Trademark that violates any of the rules described above, including failure to identify Keap Trademarks as belonging to Keap, please notify us at [email protected]. If possible, please provide a copy of the article or other medium in which the trademark violation appeared.
Keap may add to, change, update or modify these guidelines or the Keap Trademarks by posting such addition, change, update or modification on this website. Any such change, update or modification will be effective immediately upon posting on the website.
Infusionsoft is now Keap. That’s weird to write, but it’s also exciting.
In 2001, trying to get Infusionsoft off the ground, there were many times when I wanted to quit. I’ll never forget my wife, after two years of struggling to survive, hugging me and saying, “Keep going.”
Over the last two years, we’ve talked with thousands of small business owners to get a deeper understanding of their unique challenges in today’s market. We learned that it’s harder than ever to succeed in small business. Customers expect more. On-demand is the rule. There’s no shortage of platforms on which to complain. A failed job or two can be damaging to your business.
Keap is our signal to the world—and to ourselves—that it’s time to make it easier to succeed. We’re on a mission to simplify growth for millions of small businesses. Our new name is a nod to the tenacity of the small business owner and encompasses everything we know to be true when it comes to success: keep going, keep serving, keep growing.
Along with a new name, we’ve expanded to two products. Keap, our newest product, is smart client management software that helps service businesses progress leads to satisfied clients. Infusionsoft by Keap is powerful CRM and sales and marketing automation software for advanced business needs.
Both are designed to make it easier than ever for more small businesses to get organized so they can deliver great service and close more business.
To your success,
CEO + Co-Founder