Capturing leads with a successful Facebook advertising strategy

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Capturing leads with a successful Facebook advertising strategy

Over 900 million people sign into Facebook every day and, according to the Pew Research center, 71 percent of all online adults use
the platform.

There's a great chance that most of your potential clients are part of Facebook's massive community.

Currently, Facebook offers the most comprehensive targeting functionality of all the social platforms. This, coupled with the fact that the platform is one of the most affordable places to advertise, makes it a great place to focus your advertising efforts. That being said, running Facebook ads alone does not guarantee success. To succeed, you’ll need a strategic approach that includes eight key steps. 

In this guide, you'll learn:

  • How to identify your target audience
  • How to create opt-in offers
  • How to optimize landing pages
  • And more!

Why the name change?

Infusionsoft is now Keap. Why? Because it takes perseverance to grow a successful small business, and we’re here to help.

Our mission remains the same: To simplify growth for millions of small businesses worldwide.

As Keap, we now offer a family of products designed to help small businesses no matter what stage they’re in.

We created Keap, the all-in-one CRM, sales and marketing platform for growing service businesses, because most small businesses need to start simple and grow over time.

Our top-tier product, Infusionsoft, is for small businesses with more advanced sales and marketing automation needs.

So whether you want to start simple or you’re ready for our most advanced edition, we offer a Keap product that will help you get organized, deliver great service, and grow your business.

Keep going. Keep serving. Keep growing.

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