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Small Business Strategy Guide

Use this guide to craft the most effective marketing strategy for your business.

Create Customer Loyalty

Getting customers is one thing—keeping them is another. Ensure customers become raving fans by creating a great new customer experience. Select a New Customer Experience strategy below to get started.

Refer a Friend

Your happy clients likely know others that could also use your services. Politely ask for them to help make an introduction!

Testimonial Request

Your new customers have told you that they're pleased, so now is a great time to request testimonials to build credibility for your brand.

Customer Survey

Time to get vulnerable. Ask your new customers for honest feedback to know what you did well and where you can improve.

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