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Welcome to the Infusionsoft product blog, our newest space for all things Infusionsoft product. We’re here to provide in-depth insights and strategy specific to Infusionsoft. But wait! How are we different from our sister blog, the Knowlege Center?The product blog, where you are now, is where you’ll find:
A critical part of determining how you’re getting sales is knowing where your leads come from. Lead sources are specific channels or methods that you use to attract traffic to your site or physical location. Just a few examples of lead sources include live events, Facebook ads, search engines, webinars, and referrals.
Infusionsoft by Keap is such a powerful platform that it can be hard to know where to start. If you want to learn how to use Infusionsoft by Keap to it’s maximum capacity, the good news is that there are a lot of straightforward things you can do to build a solid foundation.
Given that WordPress is so popular, it’s no wonder that a huge chunk of Infusionsoft customers use it. Infusionsoft now gives you one more reason to use it. Infusionsoft has a free plugin that allows WordPress users to connect directly to Infusionsoft, and quickly begin integrating their digital marketing strategy with their WordPress pages.
Do you ever wish you could email just the people who haven’t been paying attention to you? Or perhaps you hope to only email the people who are really, really interested in buying from you like, now?You can do that, and you can do that in Infusionsoft. Segmentation allows you to send emails only to the people who haven’t been paying attention to you—or only to the people who are really interested in buying. Or another group entirely, like people who live in a certain place or like certain things. Segmentation allows you to specifically target people based on any number of traits. Lead scoring specifically gives you the ability to segments to people based on how ready they are to purchase.